Hey Team!
We are officially standing at the intersection of peak opportunity and peak compliance chaos.
First up: Amazon Prime Days are right around the corner. Your inventory should already be checked in and on its way to a localized FC to be Prime eligible for the big day. Now is the time to turn focus to Q3 and Q4 planning to ensure your FBA supply chain is a competitive advantage.
But there's a second storm most sellers are sleeping on: Amazon's new agent provisions, added to the Business Solutions Agreement and in effect since March 4, are now being actively enforced.
If you haven’t audited your automated listing tools, repricers, or inventory scrapers to ensure they strictly comply with the new guidelines, you are exposed. Amazon is pulling the trigger on enforcement, and the penalty is listing suppression right as the biggest traffic wave of the year hits.
In this week’s newsletter, we’ll break down some tactics to maximize your Prime Days and share some fun updates from the ZonPrep Team!
Let's get after it.
P.S. We’ll be at Amazon Accelerate as a premium sponsor, and will be hosting events Monday, Tuesday, and Wednesday evenings. We’ll send details on all of our events in upcoming newsletters so you can be the first to sign up, as valued members of our community.